UNLV was celebrating its 50th anniversary and looking for a campaign that would move the fundraising needle. I concepted and wrote these all-type ads to cut through the busy clutter of the university’s alumni magazine, and show how the smallest of gifts can have the greatest of impact.
![](https://chaffincreative.com/wp-content/uploads/2023/01/Alumni-Ads-LongCopy_Page_1-789x1024.jpg)
![](https://chaffincreative.com/wp-content/uploads/2023/01/Alumni-Ads-LongCopy_Page_2-789x1024.jpg)